Effingham, Ill – In an interview with Carrie Skogsberg of the American Heart Association, Skogsberg discusses the #TrickyTreat Challenge.
Listen to the full interview below:
Halloween #TrickyTreat swap
Here’s a spooky thought: A child can accumulate up to 7,000 sugar-filled calories on Halloween night.
And they’re not all consumed by the kiddos.
According to the National Confectioners Association, over 70% of parents dip into the candy stash after Halloween.
Not only will you have tons of leftover sweets as you welcome the month of November, you’ll also kick off the Season of Indulgence.
That’s why the American Heart Association’s Healthy For Good movement is here to motivate you during Eat Smart Month.
To celebrate, we’re hoping you’ll join in on social fun!
We’re giving away three $100 gift cards to shopheart.org to those who generate the most shares, retweets and Instagram likes!
Here’s what you need to do:
#TrickyTreat Candy Swap Challenge Nov. 1
On Nov. 1, simply swap your candy stash at home or in the office with something healthy and record your kids’ – or coworkers’ – reactions as they dip their hands into the stash. Will your family, friends or coworkers be stunned, angry, or annoyed to find raisins or baby carrots instead? There’s only one way to find out! Be sure to post to Facebook, Twitter or Instagram with the hashtag #TrickyTreat.
Here are sample Tweets to use with the #TrickyTreat video reactions above:
- Ever felt this way? Me too. That’s why I’m joining @AHALiveHealthy 2 learn about motivation, not deprivation #TrickyTreat
- The struggle is real to eat smart this time of year. Talking about it Friday, Nov 3 at 12 p.m. with @AHAIllinois – Follow #FoodFri
- So, this happened. Join me and @AHAIllinois for a #FoodFri chat 12p CT 11/3 about holiday eating #TrickyTreat
- I swapped out the candy stash with [INSERT] and this happened. Join me in following #FoodFri 11/3 at 12p CT #TrickyTreat
Press Release courtesy of American Heart Association