Champaign, IL -(Effingham Radio)- As Illinois moves through the re-opening phases outlined by Governor Pritzker, various tourism organizations around the state look to attract visitors to safely visit their communities by providing weekly inspiration for road trips.
Recognizing the desire for many to travel safely by car, Market Illinois, a group of marketing professionals from local and regional destination marketing organizations (DMOs), are collaborating to promote all that Illinois has to offer through a weekly blog, “Illinois Road Trip Round Up.”
“As we celebrate ‘All in Illinois’ together, we recognize that we’re stronger when we promote opportunities across the state collectively,” explains Andy Waterman, Communications Manager for ILLINOISouth Tourism. “Tourism will be an economic driver as we begin phases of re-opening and this collaboration is ideal to spread the word on the unique destinations around Illinois.”
The impact of the COVID-19 pandemic on tourism in the United States is significant, with spring and summer traditionally bringing substantial business to areas, with sports, conferences, group tours and leisure travel all impacted. Surveys conducted on a national scale show that leisure travel will be the first sector to return, although travelers will be cautious and will look to trips that are close to home.
To entice leisure travelers to Illinois, every Tuesday following Memorial Day to Labor Day, sixteen participating DMOs will share one trip idea from their region on a timely theme, starting with top biking and hiking trails. Recognizing that areas of the state will be in different stages of re-opening, topics will always feature a destination that is currently accessible and safe for public visitation. Future topics may include outdoor picnic spots, top golf courses, farmer’s markets, and more.
“From Rockford to Marion, and Belleville to Champaign, there are numerous activities available to the public for an enjoyable getaway close to home. Whether you’re looking for a new spot for a cool summer treat, or the best place to play golf, all of our communities have something to offer,” Waterman says.
Travelers looking for inspiration in Illinois can follow along every Tuesday on the participating DMOs websites and social media channels where each weekly blog will be posted. Destinations featured include:
- Chicago’s North Shore | visitchicagonorthshore.com
- Chicago Southland CVB | visitchicagosouthland.com
- Discover DuPage | discoverdupage.com
- Aurora Area CVB | enjoyaurora.com
- Explore Elgin Area | exploreelginarea.com
- Go Rockford | gorockford.com
- Great Rivers & Routes | riversandroutes.com
- Heritage Corridor | heritagecorridorcvb.com
- Illinois South Tourism | illinoisouth.org
- Meet Chicago Northwest | chicagonorthwest.com
- Visit Champaign County | visitchampaigncounty.org
- Visit Effingham | visiteffinghamil.com
- Visit McHenry County | visitmchenrycounty.com
- Visit Quad Cities | visitquadcities.com
- Visit SI | visitsi.com
- Visit Springfield | visitspringfieldillinois.com
For more information on travel opportunities in Illinois, visit enjoyillinois.com.
About ILLINOISouth Tourism
ILLINOISouth Tourism covers more ground than any other Convention and Visitor’s Bureau in the State of Illinois. We represent 22 counties stretching from the Mississippi River east of St. Louis, MO to the Wabash River west of Vincennes, IN. Visitors come to our region for family friendly attractions, historic sites and outdoor recreational opportunities as well as over 900 annual events. We are both rural and urban, allowing guests to enjoy big city life and simple, country treasures all at once!
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