UPDATE: A former employee of Effingham’s Rue 21 store has confirmed that the Effingham location will be closing.
Following the trend of retail stores as of late, Rue 21 is closing stores across the nation.
We reached out to the corporate offices of Rue 21. A spokesman for the company confirmed that they are closing “unprofitable stores”. The exact number of stores that the company is closing is set to be announced in the coming weeks.
“As part of our ongoing business transformation into a more cost efficient operator, we are closing unprofitable stores across our fleet in order to focus on our many hundreds of highly profitable locations. The exact number and timing of these closings will be determined in the coming weeks, but a significant number of closing stores will be holding promotional sales this holiday weekend.” the spokesman stated.
No word yet on if the Effingham store is included in the downsizing.